are you using the flashbone yet? or, would you believe it?
No, you’re not using the flashbone yet?
I can tell, because this is the first time you have set eye and mind on a flashbone.
So, why flashbone?
Flashbone is a portmanteau meaning it is a fusion of two other words barebones and flash. Barebones you know from this blog by now, and flash you know from ordinary vocabulary as a regular flashlight or a flashlight used by photographers.
With the flashbone you do barebones flashes.
So let’s take the allegory a little further.
When you flash you light up things. To see them better. To get a better view if you are out at night. If in a dark room where lights are low or not at all. You could have one on top of your camera, if you need better light for your picture.
A flashlight is a portable light source.
But there is also the verb to flash, which means something like a short and fast burst of light.
Flashbone will adapt both these meanings: portable and fast.
To have a flashbone you have to buy one or to build one. In fact, I am not sure you are able to buy one, so you have to build one. I am sure that you get the point
.
To build a flashbone for barebones communication flashes, you need ingredients as well. Here is what you need.
1) gestalt ingredients
2) semiological ingredients
3) phenomenological ingredients
4) naturalistic psychology ingredients
5) experiential ingredients
Not in any measured proportions, since you have do adapt the flash light to the material.
Flashbone is in a few words; an instrument for you to fast check out the overall communication efficiency of a piece of communication. You don’t need to be an expert in the field, but you need to know the basics. Definitely.
Yes, I will make a checklist for you to use. Later on.
Would you believe it?
.
January 31, 2008 - Posted by knut skjaerven | barebones flash | barebones flash, flashbone | No Comments Yet
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blog basics
Picturing the communication process.
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Barebones communication is, obviously, a blog on communication. Furthermore on efficient communication.
The blog will try to lay bare resources and tools from different scientific orientations, as well as experiential results, and set up a comprehensive toolbox for understanding, making and evaluating acts of communication. Being it text, images or other.
The blog is developed as a set of themes.
You should not, unless you insist on it, read this blog in a linear order. It is not intended that way.
You need to pick the themes by using the tags in the tag cloud. Every post belongs to a barebones theme, but theme posts are not necessarily written, and posted, in a strict chronological order.
If you, for instance, want to read all posts about gestalt factors, you should click the tag gestalt factor in the tag cloud. Likewise, if you want to read all the posts about the phenomenological method, you should click the tag phenomenological method. If you want to follow the theme persuasion in marketing, you should click that tag. And so forth.
Just to let you know that this is personal blog. Posts, pages, comments, pictures and opinions set forth, are the “opinions” of the blog author, and represent no other parties or interests. The blog author is Knut Skjærven.
Barebones communication is a non-commercial blog.
Be aware, that posts to this blog are not necessarily fixed statements. They may change over time as I go back to make corrections or other changes.
NEW: Section on Advertising, please go here. The CET Checklist for advertisers is right here.
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Translate this blog; Chinese, French, German, Italian, Portuguese, Spanish. For other translations, please go here.
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Like a boy in a candy store
Knut, there is much so much good info on your site, plus photo illustrations; I feel like a boy with a raging sweet tooth in a candy store. And, I’ve plenty of cash to buy everything I want. Decisions, decisions decisions… Jerome -
I really like your venn representation of phenomenology
Hi My name is Mary Edwards and I’m a doctoral student at the University of Florida studying educational technology. My cohort of doctoral students is creating resources pages using google groups and I’m designing a page about phenomenology and the phenomenological approach to research. I really like your venn representation of phenomenology and request permission to add it to my page (image attached as a bitmap for your reference). Our google group site is limited to Ed Tech doc students and requires an administratively distributed password. Thanks for your consideration. Mary Mary Edwards, MLIS -
Your site is top-notch!
I just came across your blog and wanted to drop you a note telling you how impressed I was with the information you have posted here. I also have a web site & blog about advertising so I know I’m talking about when I say your site is top-notch! Keep up the great work, you are providing a great resource on the Internet here! Maggy from: http://www.soloadsonly.com -
What a great find!
What a great find, I am a Communications student in Manchester UK, will pass you on.. Comment by okathleen | January 13, 2009 | Tags
Add new tag advertising advertising analysis advertising fundamental analysis barebones communication barebones notebook better advertising CET - Communication Efficiency Test connotation connotation procedures connotations denotation denotation and connotation Edmund Husserl efficient advertising efficient communication essentials fundamentals in advertising gestalt factor gestalt factors gestalt psychology Henry H. Newell Herbert Spiegelberg hermeneutics Horace S. Schwerin impact advertising Maurice Merleau-Ponty miscellaneous notebook optimal advertising persuasion in marketing phenomenological method phenomenology photograph photography picture picture analysis pitstop resources Roland Barthes Roland Barthes on Photography semiology statistics toolboxMeta
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