toolbox
If you activate the tag “toolbox” in the tag cloud in the blogroll below, your will be referred to all posts, that have been tagged “toolbox”.
The intention is to point to practical tools, and/or notions, that are useful in both the construction and deconstruction of communication, being it written communication, oral communication or types of visual communication. Or even other form of communication.
As the blog grows, the barebones toolbox, hopefully will be quite extensive. At the moment it is rather scarce, since the blog is in the making.
The posts tagged “toolbox” will be rather brief explanation of how the individual tool/notion, is to be understood in this context, but often with links to more extensive texts on the matter, e.g. what Wikipedia, or what other sources says about the same thing.
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Seen at the blog front page:
“Advertising people who ignore research are as dangerous as generals who ignore decodes of enemy signals”. David Ogilvy. (February 2008).
“There are few things more destructive than an unsound idea persuasively expressed”. Bill Bernbach (February 2008)